LivePerson and Adobe transform digital experiences with conversational AI and personalization
Eighty-eight percent of consumers report they are more likely to do business with companies that interact with them in a personalized way. Through the LivePerson and Adobe integration, brands can offer more personalized customer experiences. These customized journeys can help brands build on the success that enterprises already using LivePerson's Conversational Cloud have seen to date, including conversion rate increases of as much as 10x.
The LivePerson-Adobe combination focuses on the seamless integration of LivePerson's Conversational Cloud with Adobe Experience Cloud to help brands serve highly personalized and contextualized messages, recommendations, and offers on their customers' favorite messaging channels. The integration empowers brands to:
- Enrich customer intelligence, track attribution, and drive long-term customer value by easily sharing intent data from customer conversations on the Conversational Cloud with insights on that customer's activity and history from Adobe Analytics
- Capture more qualified leads and accelerate net-new conversions by integrating the Conversational Cloud with Adobe Marketo Engage for proactive, automated conversations
- Increase sale conversions and decrease checkout abandonment by offering relevant assistance at any point in the buying journey
- Apply LivePerson's best-in-class Natural Language Understanding, built on over 20 years of goal-based customer conversation data, to these engagements
More than ten Fortune 100 brands are already integrating between LivePerson's Conversational Cloud and Adobe Experience Cloud.
"Our integration with Adobe means brands can transform their digital experiences with conversations that are both massively automated and deeply personalized," said
"Customers demand personalization no matter where they are in their journey. Through LivePerson's integration with Adobe Experience Cloud, brands can seamlessly personalize conversations and digital experiences to meet and exceed customer expectations," said
LivePerson makes life easier for people and brands everywhere through trusted conversational AI. Our 18,000 customers, including leading brands like HSBC, Orange, GM Financial, and The Home Depot, use our conversational solutions to orchestrate humans and AI at scale and create a convenient, deeply personal relationship — a conversational relationship — with their millions of consumers. LivePerson has been named to
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