Leadership

Leadership

Leadership

Robert LoCascio

Robert LoCascio

Founder and Chief Executive Officer

Rob LoCascio is the founder of LivePerson, Inc. and has been its Chief Executive Officer since its inception in 1995, making him one of the longest-standing founding CEOs of a tech company to date. As the inventor of online chat for brands, Rob disrupted the way people communicate with companies around the world, removing the need for 1-800 numbers, long wait times, and endlessly scanning websites for information.

In 2016, Rob again led the company to the forefront of Conversational Commerce by making it easy for consumers to connect with brands on messaging via platforms like SMS, WhatsApp, Apple Business Chat, Facebook Messenger, and even brand apps and websites. In 2018, Rob delivered on his vision for AI-powered conversations, opening the door for brands to message at massive scale while still providing outstanding customer experiences. Now, Rob is a leading voice on reforming the future of work, helping cultivate innovative new systems that support the needs of LivePerson’s global staff, and challenging the reliance on physical office spaces.

As someone who has been on the entrepreneurial journey for over two decades, Rob’s mission is to inspire and help others who are on that same path. LivePerson has come a long way since its early years, having survived the dot-com crash and grown to become the leader in Conversational AI and automation solutions, currently serving over 18,000 clients, with 1,200 employees worldwide.

Beyond his decades of work at LivePerson, Rob’s interests extend past his business and reflect his close ties to New York City and his journey as an entrepreneur and humanitarian. He is a founding member of EqualAI, which works with companies, policy makers, and experts to reduce bias in AI, and the NYC Entrepreneurs Council of the Partnership for New York City. In 2001, he started the Dream Big Foundation with its first program, FeedingNYC, which gives families in need a Thanksgiving dinner. To date, FeedingNYC has donated more than 85,000 meals. Its second program, the Dream Big Entrepreneurship Initiative, launched in 2014 to fund, mentor, coach, and empower local entrepreneurs in underserved communities.

 

John Collins

John Collins

Chief Financial Officer

Drawing on his experience as a founder, data scientist, and institutional investor, John Collins brings a modern vision and skillset to the role of CFO. Before his appointment to CFO, John led the development of automations and machine learning to support strategic decision-making and predictive analytics as LivePerson’s SVP of Quantitative Strategy.

Prior to LivePerson, John pioneered approaches for transforming third-party data exhaust into investment signals as Co-Founder and Chief Product Officer of Thasos. John also served as Portfolio Manager for a systematic equities strategy while Thasos incubated inside an NYC-based fund with over $10 billion in assets under management.

John’s previous financial services experience includes closing over $3 billion in transactions at Credit Suisse and building automated equity surveillance systems to detect suspicious trading activity at the New York Stock Exchange.

John holds an MBA from MIT’s Sloan School of Management, a JD from Chicago-Kent College of Law, and a BS from the University of Central Florida.

Angelo D’Alessandro

Angelo D’Alessandro

SVP, Chief Brand Officer

Angelo leads branding for Consumer Services at LivePerson. With more than two decades of experience in the banking industry driving technology, marketing, and digital transformation programs, he conceived and founded buddybank®, the first Conversational Bank in the world that offers banking and lifestyle services through messaging.

buddybank® is a Conversational Banking experience designed for iPhone with a 24/7 messaging-concierge and it is part of UniCredit, one of the largest pan-European banks.

Formerly, he served UniCredit as Head of Open Innovation, launching initiatives including an online banking service designed for and with senior citizens. Angelo is an expert in transforming how banks interact with their consumers, proving that Conversational Commerce can turn customers into ambassadors.

Monica Greenberg

Monica Greenberg

EVP, Public Policy & General Counsel

Monica brings to LivePerson extensive experience in executive management in the software and internet industries. She oversees a wide variety of corporate and strategic matters at LivePerson, including strategic alliances, mergers and acquisitions, and commercial transactions as well as the company's corporate legal affairs.

Prior to joining LivePerson, Monica served as VP, general counsel of Nuance Communications, Inc., a leading provider of speech recognition software. Previously, Monica was associated with the law firms of Wilson Sonsini Goodrich & Rosati in Palo Alto, CA, and Willkie Farr & Gallagher in New York, NY.

Monica holds a BA from the University of Pennsylvania and a JD from Boston University School of Law.

Alex Kroman

Alex Kroman

EVP, Product & Technology

Alex Kroman oversees LivePerson’s global technology organization. With a deep background in engineering and product, he is leading LivePerson’s transformation into a product-led company, solidifying its position as the leading provider of AI for better business outcomes, driving new product development, and optimizing and scaling the company’s AI platform. 

Prior to LivePerson, Alex served for over a decade as General Manager and Senior Vice President of Product & Engineering at New Relic, where he was the first engineering manager and led the company’s engineering organization and new product development during a period of hypergrowth from $5 million to $850 million in revenue. Before New Relic, he held engineering leadership roles at OpenSourcery, Cargill, and Dark Horse Comics.

Alex is based in Portland, Oregon and earned his B.S. in Information Systems from Miami University.

Melanie Longdon

Melanie Longdon

SVP, People and Transformation

Mel leads LivePerson’s people organization, optimizing talent-centered activities including hiring, training, professional development, and performance management to ensure these efforts support the company’s growth. She works across the organization to continue to build a well-defined company culture based on LivePerson’s values and mindsets. 

Previously, Mel led LivePerson’s operational excellence and transformation team, helping brands become conversational businesses by bringing operational know-how and leadership to bear on their journey from planning to ongoing execution. She has more than 25 years of experience in operating large-scale customer service and sales organizations and is driven by a passion for operational excellence. 

Prior to LivePerson, Mel served as Head of Customer Experience at Liberty Global, the world’s largest international TV and broadband company with operations in 10 European countries. She has also held senior executive positions within the Business Process Outsourcing (BPO) industry, operating major contact center operations for multiple Global 1000 brands.

Ruth Zive

Ruth Zive

Chief Marketing Officer

Ruth Zive oversees LivePerson’s global marketing organization, focused on growing scalable, measurable, and predictable world-class demand generation, with operational rigor. A three-time enterprise software CMO, she leads the company’s digital and demand generation, field marketing and sales development, vertical and product marketing, branding, and internal and external communications functions.

Ruth has more than two decades of experience serving B2B clients in the technology, financial services, and non-profit industries. Prior to LivePerson, she served as CMO of Ada, helping to transform the company from a startup into an industry player. Previously, she led marketing for Blueprint Software Systems. Ruth is also the founder of MarketingWise, a lifecycle marketing agency that helped B2B companies develop and promote high-quality marketing content.

Ruth is based in Toronto, Canada. She earned her MSW from the University of Pittsburgh and her BA from the University of Toronto.