John Sabino

John Sabino

Chief Executive Officer

John Sabino is a seasoned executive with deep domain experience in enterprise software, SaaS, call center operations and technology, and digital business — and an extensive track record of building high-performing organizations, scaling operations, and delivering rapid growth and transformation. Throughout his career, John’s work has focused on ensuring that customers receive value from their technology investments, leading to long-term strategic partnerships that drive successful outcomes for all.

John has served as LivePerson’s CEO since January 2024. Before LivePerson, he served as Chief Customer Officer of VMware, where he led the company’s 7,000 person global customer success organization, growing revenue to $1.3 billion and overseeing customer experience for more than 350,000 customers. Previously, John served as Chief Customer Officer of Splunk, where he oversaw customer experience for Splunk’s more than 18,000 customers and a revenue stream of over $950 million, and as Chief Operating Officer of GE Digital, where he led operations and oversaw strategy, go-to-market, and technology infrastructure.

John started his career as a captain in the United States Army and has held executive roles leading commercial operations and strategic initiatives at GE Capital and NBC Universal. He holds an MBA from USC’s Marshall School of Business and a BS from the US Military Academy at West Point.

John Collins

John Collins

Chief Financial Officer and Chief Operating Officer

John Collins has served as CFO of LivePerson since March 2020 and was appointed Interim CEO in August 2023. Following the appointment of a new permanent CEO in January 2024, John took on an expanded role as COO and CFO. Drawing on his experience as a founder, data scientist, and institutional investor, John brings a modern vision and skillset to his work. As CFO, he has played a critical role in driving LivePerson’s corporate strategy and business development efforts, including executing M&A, divestiture, and capital markets transactions.

John previously led the development of automations and machine learning to support strategic decision-making and predictive analytics as LivePerson’s SVP of Quantitative Strategy.

Prior to LivePerson, he pioneered approaches for transforming third-party data exhaust into investment signals as Co-Founder and Chief Product Officer of Thasos. John also served as Portfolio Manager for a systematic equities strategy at an NYC-based hedge fund. His previous financial services experience includes executing leveraged finance transactions at Credit Suisse and building automated equity surveillance systems to detect suspicious trading activity at the New York Stock Exchange.

John holds an MBA from MIT’s Sloan School of Management, a JD from Chicago-Kent College of Law, and a BS from the University of Central Florida.

Jeff Ford Chief Accounting Officer

Jeff Ford

Chief Accounting Officer

Jeff Ford leads LivePerson’s finance and accounting functions, including procurement, treasury, payroll, equity administration, billing and collections, revenue, corporate controllership, M&A, tax, technical accounting and financial reporting, and business systems. An accomplished executive with a proven track record of elevating finance and accounting within large organizations and high-growth companies, Jeff brings deep industry experience and expertise to the LivePerson team.

Before joining LivePerson, Jeff served as a partner at KPMG LLP and held senior finance and accounting roles at Crowdstrike Holdings and Stripe, where he drove innovation, optimized finance and accounting operations, and coached high-impact teams. He currently serves as a Board Member and Audit Committee Chair of Alternative Family Services.

Jeff is based in the San Francisco bay area and earned his B.S. in Accounting and B.A. in Business Administration and Economics from the University of Redlands. He is a certified public accountant.

Monica Greenberg

Monica Greenberg

EVP, Public Policy & General Counsel

Monica brings to LivePerson extensive experience in executive management in the software and internet industries. She oversees a wide variety of corporate and strategic matters at LivePerson, including strategic alliances, mergers and acquisitions, and commercial transactions as well as the company's corporate legal affairs.

Prior to joining LivePerson, Monica served as VP, general counsel of Nuance Communications, Inc., a leading provider of speech recognition software. Previously, Monica was associated with the law firms of Wilson Sonsini Goodrich & Rosati in Palo Alto, CA, and Willkie Farr & Gallagher in New York, NY.

Monica holds a BA from the University of Pennsylvania and a JD from Boston University School of Law.

Sandy Hogan

Sandy Hogan

Chief Revenue Officer

Sandy Hogan oversees LivePerson’s global sales and partner organization and supports the company’s customers in maximizing the value of its award-winning Conversational Cloud platform. With more than two decades of experience in tech, over three decades of leadership in go-to-market roles, and a proven track record of driving massive growth, Sandy is an established go-to-market transformation leader with a laser-focus on delivering value throughout the entire customer lifecycle.

Prior to LivePerson, Sandy served as Chief Revenue Officer for SADA, where she led the largest go-to-market transformation in the company’s history. Previously, she led VMWare’s $10 billion partner ecosystem and commercial business, served as executive vice president and general manager at both Rackspace and HERE Technologies, and held leadership positions in digital transformation, business transformation, and sales at Cisco for over fifteen years. She has led multiple outcome-based, go-to-market models that transformed how organizations sell and partner, deliver customer value, achieve above-market growth, and scale.

Sandy is based in the Chicago area and earned her B.A. in Economics and Psychology from Lake Forest College.

Alex Kroman

Alex Kroman

Chief Product and Technology Officer

Alex Kroman oversees LivePerson’s global technology organization. With a deep background in engineering and product, he is leading LivePerson’s transformation into a product-led company, solidifying its position as the leading provider of AI for better business outcomes, driving new product development, and optimizing and scaling the company’s AI platform. 

Prior to LivePerson, Alex served for over a decade as General Manager and Senior Vice President of Product & Engineering at New Relic, where he was the first engineering manager and led the company’s engineering organization and new product development during a period of hypergrowth from $5 million to $850 million in revenue. Before New Relic, he held engineering leadership roles at OpenSourcery, Cargill, and Dark Horse Comics.

Alex is based in Portland, Oregon and earned his B.S. in Information Systems from Miami University.

Kevin Meeks Chief Customer Officer

Kevin Meeks

Chief Customer Officer

Kevin Meeks is an accomplished customer experience leader with a track record of driving industry-best gross retention rates. As LivePerson’s first Chief Customer Officer, he is responsible for helping customer brands fully realize the value of their investments in LivePerson’s award-winning platform for digital customer conversations.

Over the past two decades, Meeks has led winning customer-centric organizations at high-growth companies, including building and scaling both pre-sales and customer success teams. Most recently, he served as Senior Vice President, Customer Success at VMware, where he led a 1,400-person global success organization. During Meek’s tenure, VMware achieved annual recurring revenue of over $4 billion and double digit improvement in gross retention rates.

Prior to VMware, Meeks led customer success, experience, and renewals organizations in roles including Vice President, Customer Success at DocuSign, Chief Customer Officer at Apptio, and Vice President, Global Customer Success and Renewals at Splunk, where he drove double-digit improvement in both net and gross retention rates. He has also served as a consultant to chief customer officers and leadership teams at the world’s top enterprises — working hand-in-hand with them to develop highly effective customer experience roadmaps — including as a member of the Strategic Advisory Board at Gainsight, the world’s leading customer success platform.

Dan Sincavage SVP, Global Partnerships

Dan Sincavage

SVP, Global Partnerships

Dan Sincavage oversees LivePerson’s global partner ecosystem, as well as the LivePerson Marketplace. He is focused on building a world-class partner program and an ecosystem of high-impact technology, services, and distribution partners that help further extend LivePerson’s leadership position in the enterprise conversations market and deliver better experiences for brands and consumers.

Prior to LivePerson, Dan co-founded Tenfold, where he served as Chief Operating Officer and led sales, marketing, partnerships, and corporate strategy. A leading integration platform in the customer engagement space, Tenfold was acquired by LivePerson in 2021. Dan also served as Chief Operating Officer for Xperience Real Estate, an early innovator in the digital real estate brokerage market. He currently serves on multiple advisory boards for early- to mid-stage SaaS companies.

Dan is based in Austin, Texas and earned his B.A. in Political Science and Economics at the University of Oregon.

Ruth Zive

Ruth Zive

Chief Marketing Officer

Ruth Zive oversees LivePerson’s global marketing organization, focused on growing scalable, measurable, and predictable world-class demand generation, with operational rigor. A three-time enterprise software CMO, she leads the company’s digital and demand generation, field marketing and sales development, vertical and product marketing, branding, and internal and external communications functions.

Ruth has more than two decades of experience serving B2B clients in the technology, financial services, and non-profit industries. Prior to LivePerson, she served as CMO of Ada, helping to transform the company from a startup into an industry player. Previously, she led marketing for Blueprint Software Systems. Ruth is also the founder of MarketingWise, a lifecycle marketing agency that helped B2B companies develop and promote high-quality marketing content.

Ruth is based in Toronto, Canada. She earned her MSW from the University of Pittsburgh and her BA from the University of Toronto.