Press Release
LivePerson launches Conversational Marketplaces, connecting merchants and shoppers directly for personalized interactions
In a digital-first world, shoppers expect to engage and transact without waiting and without friction. In fact, the vast majority of consumers (85%) report they want to message with brands on websites, apps, and popular messaging channels like
"Shoppers love marketplaces for their convenience and diverse options, but they're easily frustrated when they have to wait on hold or click through to another website to ask questions or make purchases," said LivePerson CMO
Powered by LivePerson's industry-leading Conversational Cloud, Conversational Marketplaces make AI-powered messaging a fundamental part of consumer journeys for digital storefronts across verticals — from retail and travel to banking and decentralized finance — including:
- Product and service listings websites: offering merchants out-of-the-box conversational commerce and AI tools for frictionless, always-on experiences
- Parent brand hubs and franchise networks: connecting shoppers directly with local stores for streamlined, unified sales and service experiences
- Business directories: providing conversational tools for advertisers to increase consumer engagement and capture more leads via appointments, reservations, and quotes
Conversational Marketplaces have already enabled AI-powered messaging for over 50,000 businesses across
Marketplace operators can work with LivePerson at all levels of engagement, from deploying out-of-the-box or customized automations for lead generation, appointment scheduling, and transactions to leveraging a fully managed Contact Center as a Service (CCaaS) solution answering inquiries, booking appointments, and generating leads on behalf of their merchants.
To learn more about Conversational Marketplaces, visit LivePerson's website.
About
LivePerson makes life easier for people and brands everywhere through trusted conversational AI. Our 18,000 customers, including leading brands like HSBC, Orange, GM Financial, and The Home Depot, use our conversational solutions to orchestrate humans and AI at scale and create a convenient, deeply personal relationship — a conversational relationship — with their millions of consumers. LivePerson has been named to
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